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The Great Spillover Debate

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The Great Spillover Debate
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Spillover: Are you looking for it or creating it?

There is no shortage of opinions when it comes to the idea
of making money based on spillover.

Does spillover happen? Absolutely.
Is spillover the way to build fantastic wealth? Hardly.

The plain and simple truth of the matter is:

Spillover happens because SOMEBODY is promoting.

In a simple illustration of a 3x matrix, it looks like this:

Level 1 can hold 3 sales.
Level 2 can hold 9 sales.
Level 3 can hold 27 sales.
Level 4 can hold 81 sales.
And so on....

This sort of plan can and often does lead
to spillover whenever there is at least one
person that is effectively promoting and referring others.

Let's suppose you join a matrix plan and you are going
to be a referring "machine". You see the potential
and you know that the only place success comes
before work is in the dictionary. You're ready
to "rock enroll" and you know that you can help
a lot of folks in the process because of the way
the matrix plan is set up.

You get your three closest associates or
friends or family members on the phone and
you tell them what you are doing.
They are excited and they join.

You now have 3 people on your first level.

Congratulations! In a program like ours,
you are in profit and off to a great start.

Next, you contact some more close friends,
associates, or family members and you
plug them in on Level 2. It takes 9 people
to fill Level 2.
You now have a full first level and
a full 2nd level. You are making even more
money and everyone on your first level is now
in profit because you created spillover for
them by filling your 2nd level.

Your next task is to fill Level 3.
That will take 27 people. (3 x 9 = 27).

While you are working on filling Level 3,
you start to get phone calls from people
on Level 2. They want to know where
the spillover is. Why aren't you building
their downline for them? What's going on?

A couple of the people on Level 1 want
to know why their downline is building
so slowly. Can't you do something to
speed things up? They have to make money
so they can make a car payment this week!
What are you doing up there, anyway?!?!?

Let's say you really are good at this
stuff and you manage to fill your 3rd
level with 27 new referrals.
Congratulations! You've done well
for yourself. You've created spillover
for your first level people and your
2nd level people. But now the 3rd level
people want to know where their spillover
is and the people on levels 1 and 2 want
to know why they aren't making a few thousand
dollars yet!

Sound familiar?

I know the builders recognize some
of these comments and questions.
They get this sort of nonsense
every single day.

Here's the thing that amazes me
(and I've seen this a LOT over the years):

Someone will get up WAY too early in
the morning, to drive WAY too far to
a job they absolutely hate.
They will spend ALL DAY at that job making FAR
too little money. They will then drive
home in traffic, complaining about
their stupid job, their lame boss,
their lousy pay, and how this just isn't
what they envisioned for their life.

But when their upline sponsor asks
them about spending a few minutes a day
promoting their Affiliate URL to help
with the team build, they instantly
talk about how they don't have time,
can't figure out how to log in,
don't know where or how to post
an ad... "I'm not good with that stuff!",
etc...

And then they ask why their downline
isn't growing faster. It's a vicious
cycle and I see it repeated
throughout the world on a daily
basis.

I want to be clear: Matrix plans can
help a large number of people because
of their design. As sales begin building,
the new sales are forced down into the
lower levels of the organization and
that is called spillover.
It does happen and I see people making
money as a result.
But rarely do these sorts of people
really get in to the big money.

Here is how the big money earners
really do it:

They build with a team. They seek out
fellow builders and workers and
they work together with an attitude
and approach to CREATING spillover
rather than receiving spillover.

Suddenly, it's no longer about one
person being able to refer 30 or 40
people on their own. It becomes about
a team pulling together to create
a massive group-wide momentum that
results in the income levels that we
end up reading about with other people.

Consider this:

If you are the kind of person spending
an hour in the morning to drive to
an 8 hour job and then another hour
getting home and still not making
the kind of income you desire,
consider dedicating yourself to spending
just 30 minutes a day and finding
others that will do the same to take your
life back by building your business.

When I started working online,
I had 3 jobs. I worked as a janitor
during the day, taught music lessons
and played music at night, and cleaned
boats on the lake on the weekends.
I was working 60 to 70 hours a week on a
regular basis.

THEN, because I absolutely KNEW
there was a way to take my life back, I
spent my evenings studying, researching,
and trying various online
methods of building wealth.

There were times when I didn't sleep
for 2 days in a row. I was that dedicated
to taking my life back and providing
a stable life for my family. Bear in mind
that I was doing this while married
and with five kids! I wasn't a single guy
with a few needs. I had a big rent
payment, lots of groceries, car payments,
and bills that just kept showing
up month after month!
I knew that my current jobs
were not going to get me there.
I knew that I couldn't just keep
adding jobs.
I knew that there had to be a better way.
I knew that I was going to have to
work my butt off for a while.

So I did.

I made a ton of mistakes along the way.
Some things didn't work out.
I maxed out a few credit cards along the way.
But I knew the answer was to keep
plowing forward. I absolutely REFUSED to quit.

Today, I'm sitting in my home office
writing this article. My commute to
work is about 20 seconds.
I don't fight traffic unless I'm taking my
sons to a basketball game on the other
side of town and I don't have to ask
permission to take a day or the weekend off!

And the most important part of all
(even more important than the fact that
I make a LOT more money now) is:
I absolutely LOVE what I do! I want you and
others to see that it can be done IF
you wrap your mind around
the idea of being willing
to put solid effort in to CREATING your success.

Someone once told me... EVERY Online
opportunity works. And every online
opportunity doesn't work. It depends
on the person involved and how they
approach their business. I have
to tell you: I agree 110%.

I want to encourage you to log in
to your back office and review the
article there called "The Power Of One".

This article is designed to show you
the power of working with a team
that is committed to working together
over time. The Power Of One is
really a step by step system for
creating the kind of wealth that most
of us hear about, read about, and even
dream about, but still haven't reached.

Along the way, you will have folks
that refuse to work for one reason
or another. I call them "squatters"
and they are all over the place. Don't
waste your time trying to convince
them of anything. Just seek out people
that are ready to work together and
make things happen. The "squatters"
will get swept up in the process or
bail out somewhere down the road.

Over time, you and your team of people
that are working together will
have created a fantastic income stream.
You will be earning more money
than ever before, and people will
look at you and think, "Yeah, but I
could never do that.".

You'll probably do like I do and say,
"Yes... you could. The real
question is 'WILL you?'".

Brian Rooney
TrafficWave.net LLC